Most marketing or sales campaigns are useless if they are not tracked.
You want to be able to measure success and you also want to know whether your activities were useful or which methods need to be optimized.
Chatbots are no different. Every chatbot should be sufficiently stretched and monitored.
The following article, which is only available in English, gives a very good overview of which KPIs you should definitely keep an eye on for your chatbot.
And if you need help analyzing or optimizing your chatbot after reading this, I would be happy to advise you.
Click here to go to my contact page.