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Max Mustermann
Mustermann GmbH
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Max Mustermann
Mustermann GmbH
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Max Mustermann
Mustermann GmbH
Explanations, examples, tasks, tools and best practices for the responsible use of AI in everyday family, parent and child life.
Known from
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Max Mustermann
Mustermann GmbH
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Max Mustermann
Mustermann GmbH
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Max Mustermann
Mustermann GmbH
What you can expect in the new German-language book on Generative AI for companies
Artificial intelligence has long been part of our everyday lives – whether at school, at the kitchen table or in our leisure time. But who explains to children what is behind ChatGPT & Co. And who accompanies parents when they want to find their own way between technology, responsibility and curiosity? This book is aimed at anyone who doesn’t want to leave dealing with AI to chance: parents who want to understand what AI actually is; children who want to handle it with curiosity and confidence; and families who want to discover together how learning, laughter and critical thinking go hand in hand, even in the digital age. Teachers and other accompanying persons will also find many specific tips and explanations suitable for everyday use.
Part 2 – Practice & application
AI in everyday family life, at school and at work. With prompts, templates & aha-moments for young and old.
Part 3 – Outlook & responsibility
Digital self-confidence, ethics in everyday life, parents as role models – and an honest look into the future.
Sophie Hundertmark is an expert with extensive practical and research experience in generative AI, chatbots, artificial intelligence and digital assistants such as ChatGPT.
She advises international companies such as Helvetia, Jura, Raiffeisen, Sparkassen-Finanzgruppe, healthcare organizations such as the Lucerne Cantonal Hospital and NGOs such as Hilfswerk on the deployment, use and improvement of AI applications and chatbots.
She is also a sought-after keynote speaker and workshop moderator for AI and related topics.
In addition to her practical experience, Sophie’s findings from her work as a researcher and lecturer at the Lucerne University of Applied Sciences and Arts also flow into her lectures and consultations.
Sophie’s activities aim to provide her audience with knowledge on how artificial intelligence can be used responsibly, sustainably and consciously. She encourages people to think critically, question processes and develop transparency and foresight. These skills are crucial for the future-oriented and innovative development of our society.
As a member of boards of directors and advisory boards, Sophie supports innovative companies such as AlpineAI, eggheads.ai, Joaia and Cloudburst and is active on the board of the SwissInsights Association.
And if you want to know why, according to Sophie, yellow letterboxes will still be needed in 20 years’ time, you should definitely listen to one of her talks or consultations. www.sophiehundertmark.com
Meike Tarabori is editor-in-chief of cmm360, the renowned Swiss magazine for customer relations stars and service champions. As an experienced marketing and communications expert with degrees in business, marketing and German literature, she has gained valuable experience at companies such as KUKA Robotics and most recently at the Cybathlon ETH Zurich. Today, she is a successful postcast host with “Meike’s Raumzeit” and “ICT Talk” and is also the organizer of the Swiss Customer Relations Awards, a platform that recognizes and awards innovative projects for creating sustainable customer relationships and unique customer interactions.
On May 15, 2023, I was able to give a brief input on ChatGPT to the Swiss Federal Council. Afterwards, the topics of AI, transparency, ethics and possible applications were discussed together with the management.
I have given other presentations on ChatGPT at Sparkassen Finanzgruppe, Suva and the Lucerne University of Applied Sciences and Arts, for example.
In addition to these customer groups, I am also giving more and more targeted workshops for parents, for example, at parents’ forums or directly for children, for example on the campsite in the form of the campsite’s own leisure activities.
No. The book is deliberately written in such a way that no prior technical knowledge is required. All terms and concepts are explained in an understandable and everyday way – even for readers who have had little to do with AI so far.
Not yet. But if interest in an audio book grows, we will consider it. Please send us a short request via e-mail to sophie@hundertmark.ch.
The book comprises around 150 pages including illustrations, exercises and aha moments for children and adults.
Yes, you can choose whether you want a hardcover edition or an e-book when you buy.
The book explains how Generative AI works – using language models such as ChatGPT – clearly and without technical jargon. It is not aimed at programmers, but at families who want to understand how AI works.
Yes. In addition to ChatGPT, other tools such as Gemini, Claude or SwissGPT are also mentioned. The book shows how they can be used sensibly in everyday family and school life.
Yes. A separate chapter – including a guest article by Ursula Uttinger (Lucerne University of Applied Sciences and Arts) – is dedicated to data protection, data security and the current legal framework, particularly when dealing with children.
Absolutely. Each chapter contains specific instructions, prompts, exercises and ideas for everyday family life. Many “aha” moments encourage people to try things out together.
The book can easily be read over a long weekend. It is structured in such a way that individual chapters can also be read separately and tried out directly in everyday life.
The book is aimed at parents, guardians and teachers who want to help children aged between 6 and 16 to use AI responsibly – regardless of whether they have any experience with ChatGPT & Co. themselves.
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Interested in a workshop? Then write to me with your ideas and wishes and I will send you a non-binding offer. Most workshops cost CHF 2500 – 3000, but depending on the scope, it can also be cheaper or more expensive.
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Max Mustermann
Mustermann GmbH
“Lorem ipsum dolor sit amet, consetetur sadipscing elitr, sed diam nonumy eirmod tempor invidunt ut labore et dolore magna aliquyam erat, sed diam voluptua.”
Max Mustermann
Mustermann GmbH
“Lorem ipsum dolor sit amet, consetetur sadipscing elitr, sed diam nonumy eirmod tempor invidunt ut labore et dolore magna aliquyam erat, sed diam voluptua.”
Max Mustermann
Mustermann GmbH
Hundertmark GmbH
Leimattenstrasse 6
8907 Wettswil, Switzerland
Mobile: +41 (0) 78 900 5346
E-mail: sophie@hundertmark.ch
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