In recent weeks, I have been giving more online workshops on chatbot creation and teaching the practical use of chatbots at many universities.
The main aim of these online workshops is to show how easy it is to create a small chatbot and how successful these simple rule-based chatbots can be.
If you master a few basics and use the advantages of chatbots correctly, you can achieve true miracles in a short time.
Here are a few use cases that have emerged from my last online workshops.
1. increase registrations for events and webinars with simple chatbots.
The diginect2020 team is organizing its first online conference this year. Until now, the event has always taken place on site and now the team faces the challenge of generating as many registrations as possible for the online event in the shortest possible time. They try to attract their target group to the event landing page with lots of social media posts and newsletter mentions. And when the target group has arrived there, they are greeted by a chatbot, receive further information about the event from the bot and are thus even more motivated to register. In addition to text and buttons, the chatbot mainly uses videos. Click here for the chatbot from diginect.
2. better user experience – guide visitors through the website with a chatbot
The keynote speaker, Jörg Eugster, is not only a speaker but also a board member, future ambassador and bestselling author. When users come to his website, they are sometimes overwhelmed by Jörg Eugster’s ready and tempting offer. A humorous little chatbot called Giorgio I now guides users through the website. Users are taken straight to the desired subpage and hopefully commission Jörg again for their next project. In addition to links and buttons, the chatbot also displays images. The chatbot can be tested here.
3. draw attention to new offers with chatbots
The advertising agency “diEXPERTEN” now has a so-called refer-a-friend offer. To make their website visitors and Facebook page visitors aware of this, they have placed a small rule-based chatbot on their landing page and Facebook page. As soon as users arrive on the website or in Facebook Messenger, the new bot asks them whether they have heard about the new offer and if not, the chatbot explains the new refer-a-friend campaign. You can chat with the bot yourself here.
4. more newsletter registrations with a simple chatbot
If customers have already gotten as far as reading the blog, then they are certainly interested in the topic and in most cases are also interested in the newsletter. At least that is the experience of the Klarplan agency. The Klarplan team now has a chatbot that first appears on the blog and then motivates all readers to sign up for the newsletter. The best thing to do is to visit the blog yourself and test out the new chatbot. Click here for the blog incl. Bot.
5. answer repetitive questions automatically with a simple chatbot
Marc Bochsler is a tax consultant and the questions his clients have about coronavirus and employment law are usually the same. After he has answered them so often that he knows all the questions by heart, he finally has a chatbot to help him work through the questions. Simple questions can be answered directly by the chatbot and Marc Bochsler himself has more time for complex customer inquiries and can even play with his children in the garden again at the weekend. Questions about labor law? Then test the bot right here.
6. first chatbot then personal contact
My own chatbot answers the most frequently asked questions. However, if users want to talk or write to me directly, they can call me, send me an e-mail or, more recently, start a live chat with me. I have now linked my simple FAQ chatbot to my Slack channel and can read and answer my live chat requests directly here via Slack for desktop or Slack for mobile. You can find the chatbot on this page, among others.
Have I aroused your curiosity? And would you like your own chatbot now?
Then please contact me without obligation. Click here to go to my contact page.
